Olivier Mauro - Paris, Milan, Madrid, Stuttgard

Conseil marketing et communication - Études qualitatives
Olivier MAURO - PARIS
Les chiffres clefs
Les secteurs d'action
Les cibles
L'équipe
Devis
MAURO & Partners
KEY NUMBERS
CATEGORY SECTORS
KEY OPINION LEADERS
THE TEAM
REQUEST BID


  The key numbers

100%
Ad Hoc QUALITATIVE STUDIES

 75% 
WITH SENIOR PROFESSIONALS AND KEY OPINION LEADERS

 19 
YEARS EXPERIENCE

  8  
SPECIALISED
RECRUITERS

  4  
EUROPEAN
PARTNERS




1 field of expertise: Opinion Leaders Interview
Olivier Mauro moderates an average of 270 hours of group or one-on-one interviews per year
60 groups per year
120 one-on-one interviews of which 75% with senior professionals and opinion leaders
4 fields of specialisation
- Pharmaceutical (40%)
- IT (20%)
- Entertainment (20%)
- Government and Public Institutions(15%)
4 main proven methodologies
- Focus groups (40%)
- Interviews (40%)
- Bulletin Boards (5%)
- Ethnography (5%)
8 specialised recruiters
7 fully equipped facilities in France
6 assistants (note taking and pre-analysis structuring)
5 interpreters (specialised by sector)
4 partners in Europe
- Germany
- Italy
- Spain
- United Kingdom
40% of sales in France and Continental Europe
60% of sales in the USA and UK